Privacy Policy
Last update: 04.03.2026
We (also known as "We", "Us" or "Our") are committed to protecting your personal data and privacy.
This Privacy Policy explains how we collect and store the information you provide through the website Kerry Equistead (the "Website").
These principles will be upheld:
To be transparent about how we process and collect your personal information:
We want to help you make informed decisions about how your Personal Data is used and processed. That's why we created this website. We use various methods to provide you with clear, relevant information about Personal Data handling.
If we believe you need specific details, we'll provide them at the appropriate time.
We're happy to answer any questions and provide clarifications on any legal limitations affecting your data. Please contact us via email at: info@kerry-equistead.com
Your personal data will only be used for the purposes outlined in this Policy.
Personal Data may be processed by us for various purposes, including providing the website and connecting you with third-party trading platforms (the 'Services'), enhancing the site, protecting our rights and interests, maintaining and delivering the Services, meeting regulatory or legal obligations, and conducting administrative and business activities. We also process your Personal Data to better understand your preferences and needs.
To make use of significant tools to safeguard your rights regarding Personal Data:
To help you exercise your rights, we have substantial resources at your disposal. Please contact us at any time to request access to your personal data. We can modify or delete your information, cease using it for specific or general purposes, or transfer it to you or a third party. We're committed to accommodating your requests.
Protect Your Personal Data
While we cannot guarantee absolute security of your Personal Data, we can assure you that we will continue to use a range of methods and techniques to protect it.
Our Privacy and Security Policy is comprehensive.
1. The Scope?
This policy outlines the types of personal data the Company collects from individuals and how it processes, shares, and protects that information. This policy applies to information relating to an identified or identifiable natural person. An identifiable person is someone who can be directly identified or recognised through a combination of information we hold or can access. The policy defines "processing" as any activity involving the use or collection of personal data, including its management, structuring, and storage. Our services are intended for general audiences and are not designed for anyone under 18 years of age. We do not knowingly collect information from minors, nor do we permit anyone under 18 to use our services. Should we discover that we hold information about a child, we will delete it promptly.
2. What Personal Data Do We Hold About You?
When you access our service, channels, or website, we collect Personal Data. We may request your Personal Data directly in certain instances, or we may gather it by analysing how you use our services and channels, or by receiving information from our third-party partners.
3. There is no requirement to disclose personal information to the company, and there are no consequences for choosing not to do so.
Whilst you're not required to provide us with personal data, there are certain circumstances where doing so is necessary. If you choose not to supply this information, we may be unable to offer our Services or allow you to access the website.
4. What personal data do we collect? When you visit our website, we gather the following information about you:
This includes information about your online activity log, traffic data (including your IP address, access date, access time, and browser type), the language you used, software crash logs, device information, and related technical details. The information collected is not private information and cannot be used to identify you.
Personal Data We Receive From You: any personal data you provide to us at your own discretion when you connect with an online trading platform of a third party through us.
Personal Information You Provide to Third-Party Platforms: this information includes your full name, address, phone number, and email address, which you provide specifically to facilitate trade.
5. Legal Basis and Reasons for Processing Personal Data
Your Personal Data is processed by the company for the purposes outlined in this section, in accordance with the applicable legal basis.
The company cannot process your Personal Data without a lawful legal basis. The legal grounds on which the company can process your Personal Data are as follows:
- You have consented to the processing of your personal data for one or more purposes. This applies when you submit personal information through the Website so that we can transfer it to a third-party trading platform.
- The Company or a third party may process your information to pursue their legitimate interests. For example, this might include improving our services or defending legal claims.
- Processing must comply with legal requirements.
Contact us via email for more details about how we process your information to protect our legitimate interests.
Below, you'll find the reasons and legal grounds we may use to process your personal data.
Scope
Legal Basis
If you request access to digital trading services, we may ask for your personal information to share with third-party providers on your behalf.
You have provided your consent for your Personal Data to be processed for one or more purposes.
2. To address your requests, questions or concerns
Personal data is necessary to help us respond to any queries you may have about the Services.
We need to process personal data to protect the legitimate interests of the Company or a third party.
We process your personal data to comply with legal obligations and to satisfy administrative, judicial, or regulatory requirements.
To meet our legal obligations, we must process your information.
4. To enhance Our Services Personal
Data may be used by us to enhance Our Services. This includes crash reports and malfunction data we collect relating to the Services.
We need to process personal data to protect the legitimate interests of the Company or a third party.
5. To prevent fraud and misuse of our services
The Company or a third party has a legitimate interest requiring the processing of this information.
6. To perform and manage activities that align with the requirements of our services
This includes back-office functions, business development activities, strategic decision-making, oversight mechanisms, and similar operations.
We must process personal data to protect the legitimate interests of the Company or those of a third party.
7. To conduct analysis, such as statistical analysis
We use various analytical techniques, including statistical methods, to inform our decision-making on different matters.
We may need to process your data to protect the legitimate interests of the Company or a third party.
8. To protect our assets, rights and interests, as well as those of third parties, we have developed HTML0 to establish and defend legal claims
We may process Personal Data to safeguard our rights, interests and assets, or those of third parties, in accordance with applicable laws, regulations, agreements, and our terms and conditions.
We need to process personal data to protect the legitimate interests of the Company or those of a third party.
Transfer of Personal Data to Third Parties
The Company may share your Personal Data with third-party service providers, such as hosting and storage providers, as well as for analysis of user experiences and IP address information.
You can request that we share your Personal Data with third-party trading platforms. When you ask us to do so, we will provide your Personal Data to these trading platforms in accordance with their privacy policies. Please note that your Personal Data may be shared with multiple trading platforms.
The Company may also share Personal Data with affiliated entities or business partners to help us enhance and improve the products and services we offer to our customers.
If necessary to protect the rights or assets of third parties, the Company may disclose Personal Data to regulatory authorities, local authorities, or other official bodies.
We may additionally share your Personal Data with potential investors, buyers, lenders to the Company, or other entities within our corporate group in connection with any transaction (including the transfer or sale of Company assets or assets of any group company), merger, restructuring, consolidation, or bankruptcy involving the Company or any other business within the group.
7. Third-party cookies and services
Third-party services, such as advertising and analytics providers, may be used on our website. These companies may also use cookies or similar technologies.
Cookies are small text files placed on your device each time you visit our website. We use cookies to gather information about your preferences and browsing habits, improve your user experience, remember your settings, and customise the products and services we offer you. Cookies are also used for statistical and analytics purposes.
Some cookies we use are session cookies. These are temporary files downloaded to your device and expire when you close your browser. Other cookies are persistent. Persistent cookies remain on your device for a period of time after you close your browser. They help us recognise you as a returning user and allow you to return to the website more easily.
Types of Cookies:
They may be used by us according to their purpose:
The type of cookie
Cookies are essential for our website to function properly
Scope
These cookies are essential for accessing the features you've requested and navigating our website. They enable us to deliver the information, products, and services you've asked for.
They're required for your device to download and stream data, allowing you to move around the website, use its features, and return to pages you've previously visited.
Additional Information
Cookies collect Personal Data, such as your username and last login date, to confirm that you're logged in to the site. They're automatically erased when you close your web browser (session cookies).
The type of cookie
Functionality Cookies
Scope
Cookies help us recognise you when you visit our site and allow us to save your preferences.
Additional Information
Cookies collect personal data, such as your username and last login date, to confirm you're logged in to the site. They're automatically deleted when you close your web browser (session cookies).
The type of cookie
Cookies for performance
Scope
We use cookies to gather statistical data on site performance and to help us improve your experience. They also enable us to analyse how our website is being used.
Additional Information
Cookies store anonymous data that isn't linked to any identifiable individual. Some cookies are removed when you close your browser, whilst others remain valid indefinitely.
Cookies are blocked, or removed
To prevent or remove cookies, you need to adjust your browser settings. Below are links to help you with this process for some of the most popular browsers.
- Firefox
- Microsoft Edge
- Google Chrome
- Safari
However, be aware that certain functions or features on the Website may not work as expected if this occurs.
ONLINE TRACKING NOTICE
This service currently does not support do-not-track signals.
8. The retention of your personal data
The Company will retain your Personal Data for as long as necessary to fulfil the purpose of processing, as outlined in this Policy, or for longer periods as permitted by applicable law, regulations, and policies.
We'll share your information with third-party trading platforms for a period of 12 months. If you consent to this, we will continue sharing your data for a further 12 months.
We regularly review retained Personal Data to ensure it remains necessary.
9. Transfers of personal information to third countries or international organisations
Your personal information may be transferred to other countries—that is, your personal data may be transmitted to a third country (a jurisdiction outside your country of residence) or to international organisations. The company takes all necessary steps to protect your personal data and ensure that data subjects can exercise their rights and access effective legal remedies.
These protections and safeguards apply to all those residing in the EEA (European Economic Area).
- Transfer to a third country or international organisation that the EU Commission has determined provides adequate protection of Personal Data in accordance with Article 45(3) of Regulation 2016/679 of the European Parliament and of the Council of 27 April 2016 (the "GDPR").
- The transfer is made pursuant to a legally binding and enforceable agreement between public entities or authorities under Article 46(2)(a).
- The transfer was carried out in compliance with the standard contractual clauses approved by the EU Commission under Article 46(2)(c) of the GDPR. You can view the clauses approved by the EU Commission at https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/model-contracts-transfer-personal-data-third-countries_en.
The Company can provide information about the security measures it employs to protect your Personal Data when transferred to third-party countries or international organisations. Please send an email to info@wealthwaydigital.uk for further details.
10. Security of Personal Data
We have implemented appropriate organisational and technical safeguards to protect your Personal Data. This includes measures to prevent accidental or unlawful destruction, loss, or alteration of your information.
We cannot guarantee that your Personal Data will remain secure without error. We are not liable for any indirect, incidental, or consequential damages arising from the use or disclosure of Personal Data. This includes, but is not limited to, any Personal Data disclosed due to transmission errors, unauthorised access by third parties, or circumstances beyond our control.
Where required by law or other obligations outside our control, we may be obliged to disclose your Personal Data to third parties, such as public authorities. In such situations, we cannot control the level of security applied to your Personal Data by those third parties.
No data transmission over the internet can be guaranteed as completely secure. The Company cannot ensure the security of Personal Data you transmit to us through the internet.
11. Hyperlinks to third-party websites
The website contains links to third-party websites and applications that operate independently of the Company. We are not responsible for how these third-party sites or apps collect or process your Personal Data. This privacy policy does not apply to their operations.
Before accessing or using any third-party website or application, we recommend that you review their privacy policies carefully. We also advise you to consider what Personal Data you share with them.
12. Changes to this Policy
Before visiting any third-party websites or apps that we recommend, please read their privacy policies carefully. We also advise you to review what Personal Data you share with them.
13. Your rights regarding your personal information
You are entitled to request that we verify the accuracy of Personal Data being collected about you, rectify any inaccuracies, and delete all Personal Data that is no longer required by us. You may also restrict the scope and types of personal information processing.
If you are a resident of the EEA, please refer to this page:
These rights are available to you in relation to the Personal Data you provide. You may exercise these rights by sending an email to the address below.
Access rights
The Company can verify the accuracy of Personal Data being processed about you. If accurate, you are able to access your Personal Data.
The Company will supply an electronic copy of the Personal Data currently being processed and may charge a reasonable fee for additional copies. The data will be made available electronically upon request.
The right to access Personal Data must not conflict with the rights and freedoms of others. If a request would be detrimental to the rights and freedoms of another person, the Company may refuse to comply with the request or limit its ability to fulfil it.
Right to rectification
The Company is entitled to rectify inaccurate Personal Data. You are entitled to demand that any incomplete or inaccurate Personal Data concerning you be corrected, taking into account the purpose of processing.
Right to erasure
The following circumstances apply: (a) Personal Data are no longer required for the purpose for which they were collected; (b) you withdraw consent and there is no legal basis for processing; (c) you object at any time, based on a reason specific to your situation, to the processing of Personal Data about yourself that is based on legitimate interests pursued by us or a third party; (d) Personal Data are processed unlawfully; or (e) Personal Data must be deleted to comply with a legal obligation.
This right does not apply if processing is necessary (a) to fulfil an obligation required under European Union or Member State law; or (b) to establish, exercise or defend legal rights.
Processing restrictions
If you have concerns about the accuracy of your Personal Data, you can ask the Company to limit its processing.
If you request that Personal Data be restricted, it may only be retained if you give consent, or to establish, exercise or defend legal rights, or to protect the rights of another natural person, or for reasons of significant public interest within the European Union or a Member State.
Right to data portability
If processing is carried out by an automated system and is based on consent or a contract to which you are a party, you have the right to review and receive your Personal Data from the Company.
You are entitled to request that your Personal Data be transferred directly from the Company to another controller, where technically feasible. Exercising your right to data portability does not affect your right to erasure. The right to data portability does not interfere with the rights or freedoms of anyone else.
Right to object
You have the right at any time to object to the processing of Personal Data about you that is based on legitimate interests pursued by the Company or a third party. This includes processing for profiling purposes based on these legitimate interests. If we can establish compelling legitimate grounds for processing, we may continue processing unless you can demonstrate that your rights, freedoms or interests outweigh ours, or unless processing is necessary for the establishment, exercise or defence of legal rights.
Regarding direct marketing, you have the right at any time to object to the processing of Personal Data about you.
Right to withdraw consent
You may withdraw your consent for us to process Personal Data about you at any time. This will not affect the lawfulness of processing that relied on your consent prior to withdrawal.
You are entitled to lodge a complaint with the supervisory authority in your jurisdiction.
You may lodge a complaint with a supervisory authority established by a Member State to protect the fundamental rights of individuals in relation to Personal Data processing within the European Union.
The laws of the European Union and Member States may limit your rights in relation to Personal Data, as detailed in this section.
We will provide you with the information requested in relation to your rights within one month of receiving your request. This timeframe may be extended by up to two months if necessary, depending on the complexity and number of requests. We will notify you of any extension and the reasons within one month of receiving your request.
Unless otherwise provided in this section, information you request will be provided free of charge. If your request is manifestly unfounded or excessive, particularly if repeated, we may charge a reasonable fee to cover administrative costs. We may also decline to act on the request.
If we have doubts about your identity, the Company may ask for further information to verify